The "tight collaboration" that created TimesPeople

Khoi Vinh on getting good ideas out faster by collaborating closely:

TimesPeople is the result of a tight collaboration between a small team of our technologists and designers and, for a new feature on our site, they managed to launch it in something like record time. It was actually a lot of fun bringing it to life, but the really important thing is the try-it-and-see approach that drove it. Rather than spend months and millions on creating the ‘perfect’ social networking addition to our site, we decided to take a good idea and get it out as quickly as possible. It’s certainly not perfect, but we’re hoping to learn as much as we can about how social networking makes sense in the Times environment.

From “People Wanted” (subtraction.com)

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Comments

    Matt |

    Add me as a TimesPeople friend if you sign up, I can’t find anyone to connect with yet :\