Jason Jeffries, Blenderbox CEO, speaks about web marketing and social media

Jason Jeffries, Blenderbox CEO, was a featured panelist discussing web marketing and social media for a Small Business Networking Event sponsored by the Alliance for Downtown New York. The Panel was moderated by Peter Shankman, and also featured Robert Hordt, Managing Editor of Crain’s New York Business and Charlotte Eichna, Executive Editor of Our Town...

The “tight collaboration” that created TimesPeople

Khoi Vinh on getting good ideas out faster by collaborating closely: TimesPeople is the result of a tight collaboration between a small team of our technologists and designers and, for a new feature on our site, they managed to launch it in something like record time. It was actually a lot of fun bringing it...

A brief overview of website optimization

Courtesy of the Google Analytics blog, an introduction to website optimization and how (and when) you should use it on your site. In summary, here’s how to optimize a poorly performing page on your website: Find your high value landing pages What pages on your site have high entrances and high bounce rates? These are...